Design Departments are Corporate Anomalies
In most corporations, though Design departments may exist, they are the black sheep of the family and as such, can become the hot potato on an org chart.
A View From The Other Side: 10 things I wish I’d known while still in an agency.
Years ago when I moved into my corporate design leadership roles I had so many eye-opening epiphanies I'd wish I'd known when I was still in design firms. So I thought I'd share the highlights of a longer article of mine: A View From the Other Side: 10 things I wish I’d known when I was still on the agency side.
Five Tensions Every Product Team Feels (and How I've Actually Solved Each)
There are 5 particularly common issues I keep hearing about from company leaders and though they feel insurmountable, they are absolutely solvable. Here are the issues, how they manifest in the workplace and some suggestions on how I’ve tackled each in my experience.
AI Paralysis
I've been talking with a lot of design leaders lately, and there's a pattern I'm seeing (or should I say a paralysis) that I find worrying related to AI.
The Business vs Design Gap
Yesterday we posted about how draining it is to do the work and fix a place at the same time.
Here's the part that makes it worse: most leaders can feel that something's off, but can't quite name it. So issues go unaddressed, and everyone assumes the dreaded 'it's just how things are here'!
Doing + Fixing = Exhausting
Leading a corporate design function means owning responsibility for delivering the roadmap: the work has to launch on time, and it has to be great.
How To: Design Language
We posed a question asking to reflect about whether your products truly reflect your brand, or just apply its color palette.
👉 Here's part 2: How you actually build a system that answers that with a YES!
6 questions for your next design review
Quick Tip: A few questions to ask before I kicking off any design review.
The magic of the moment in time.
In most meetings I ran with my teams I would remind them that in the history of humanity, the people around that table, at that moment had never happened.
Design Language Rationale
Weeks into a new leadership role, as I was getting familiarized with the company's product portfolio, I kept wondering why nothing made sense.
The birth of OutSight
After 30 years leading product design teams, Demetrius Romanos launches Outsight Design Group - a design strategy consultancy for consumer brands.